A influência dos comunicados de imprensa na produção noticiosa na Agência de Informação de Moçambique (AIM)

Abstract

This research is under the theme: “The Influence of Press Releases on the News Production of the Mozambique Information Agency (AIM)”, in the period between August and December 2024, and aims to analyze the impact of press releases press in the news production of the Mozambique Information Agency. For its materialization, a qualitative and quantitative approach was used. With regard to the method of procedure, the monographic method or case study was chosen, in this specific case the Mozambique Information Agency. The data collection techniques were: bibliographical research, documentary research, interviews and the survey administered to communication professionals working at AIM. Regarding the theoretical framework, the study was based on the Gatekeeper theory, also known as the gate guardian theory, which deals with the behavior of each communication professional regarding the description of news with regard to the decision of what to publish or not publish. The results of the study indicate that press releases are the main sources for producing news at AIM and a large part of them are published without observing the criteria of news. Furthermore, we found that, as our interviewees stated, the reasons behind the publication of press leases, even without observing news criteria, are related to friendships between organizations, between communication professionals, the use of monetary values, as well as such as the lack of capacity for censorship on the part of some communication professionals. The study also concluded that institutional advisors write press releases without knowing the universal rules for their preparation (format, structure, language, models, among others), that is, most press releases do not comply with press release writing standards a press release.