Papel da comunicação organizacional no processo de desenvolvimento do Conselho Municipal da Cidade da Matola (2019-2021)

Abstract

The present study has as its theme Role of Organizational Communication in the Development process: The case of the Municipal Council of the City of Matola City (CMCM), an institution located in the City of Matola and covering the period from 2019 to 2021. The study aimed to analyze the role of Organizational communication in the Development Theory. In the methodological scope, the study is of an applied nature, with a qualitative approach and in terms of objectives it is descriptive, where monographic and hypothetical-deductive methods were applied. whose data collection was done though bibliographical, documentary review, questionnaire and interview, from the study carried out, it appears that Organizational Communication in the Development process plays an extremely important role in the organizational context of CMCM, since Organizational Communication is identified as fundamental support for the process of implementing change and, as a producer of meanings and cultural artifacts in the internal and external environment. In the particular case of CMCM, internal communication at CMCM is effective and contributes positively to institutional development, while external communication needs a significant review to meet public expectations and strengthen community engagement.